Credit to: RMI
Lovins image copyright RMI.
By Amory B. Lovins
Popular media and political chatter are abuzz with a cacophony of energy news and opinion. Amid the chaos, some orderly strands can be discerned. Here are three themes that merit attention:
EFFICIENCY IS ACCELERATING
Government forecasts predict U.S. energy intensity (primary energy used per dollar of real GDP) will continue to decline roughly two percent annually through 2040, but that the drop will be steepest in automobiles.
Motivated in part by more stringent fuel economy standards coming down the pipeline, lightweighting—the core of the new “platform fitness” approach, which focuses on optimizing a vehicle’s structure first before addressing propulsion technology and fuel source—has been the industry’s hottest strategic trend for several years (see “Battling America’s Automotive Obesity Epidemic,” page 28). (more…)